BHA designed a sign system that reflects the agricultural and ranching heritage of Larimer County that conveys the feeling of a ‘stately ranch’. Working with long horizontal lines indicative of the broad horizons found on the plains, and with materials like stone and wood found in the foothills and mountains, the signs convey the diverse character of Larimer County while carrying forth the ranch aesthetic.
The sign system for The Ranch not only guides visitors through the fairgrounds, it provides a sense of place unique to Larimer County and Northern Colorado.
